Legal Issues in E-Commerce

By: Dorothy McChesney and Leah Rosene

Throughout this website we provide information regarding legal issues in e-commerce.

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Advertising Law

Advertising law ensures businesses compete fairly and provide truthful information to consumers.

Why Is It Important?

Protects consumers from misleading claims and promotes fair competition.

Key Legal Principles
  • Truthfulness
  • Substantiation
  • Fairness
  • Clear Disclosures
Relevant Laws
  • FTC Act Section 5
  • .com Disclosure Guidelines
  • Lanham Act
  • Children’s Advertising Rules
  • Made in USA (